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Google My Business is an invaluable tool for any business owner who runs a brick-and-mortar business. Understanding the fundamentals of this platform will increase your chances of being found in local and mobile search results.

As a small business looking to connect with more local consumers, these search results are the most valuable ones you can pursue. Getting ranked locally is also a lot easier…

Best Features

Advantages of Employing Online Marketing

Online Advertising

nternet is a powerful tool if harnessed and used effectively. As our world embraces the digital world for knowledge and correspondence, we can leverage on it to boost our business online. Depending on your intent, be it to increase visibility online, gaining awareness for your new products or services, or expanding market share, there are various internet marketing methods to adopt.

Social Media Marketing

Google My Business is an invaluable tool for any business owner who runs a brick-and-mortar business. Understanding the fundamentals of this platform will increase your chances of being found in local and mobile search results. As a small business looking to connect with more local consumers, these search results are the most valuable ones you can pursue. Getting ranked locally is also a lot easier…

Best Features

Advantages of Employing Online Marketing

Email Marketing

Internet is a powerful tool if harnessed and used effectively. As our world embraces the digital world for knowledge and correspondence, we can leverage on it to boost our business online. Depending on your intent, be it to increase visibility online, gaining awareness for your new products or services, or expanding market share, there are various internet marketing methods to adopt.

SEO

SEO is important to drive targeted traffic and eyeballs to your website.

There is about 3.5 Billion people who surf the internet each day searching for information, according to Google Search Live Statistics.

When your website is ranked on the first page of the search engine result page, the traffic is high and targeted, resulting in increased visibility, engagement, potential leads and eventually converting sales.

Best Features

Advantages of Employing Online Marketing

Email Marketing

nternet is a powerful tool if harnessed and used effectively. As our world embraces the digital world for knowledge and correspondence, we can leverage on it to boost our business online. Depending on your intent, be it to increase visibility online, gaining awareness for your new products or services, or expanding market share, there are various internet marketing methods to adopt.

CRM & Customer Experience Automation

As the world progresses digitally, a website is the most valuable marketing tool any business can have. Your website acts and double- up as your “storefront” online 24/7. It creates the first impression for all visitors or potential customers checking out your brand or company online globally. Hence, web design plays a highly important role in this digital age and economy and is itself a brand identity for its owner. Potraying a professional and updated image clearly displays a business’s direction and positioning.

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Why Businesses Should Harness Advertising Online?

Your website is your business brand identity or “store front” but without adequate promotion, there is no brand awareness or walk- in traffic, hence, resulting in no interest level or sale transaction. Online Marketing is a vital component to promote visibility and traffic for your website.

As more people searches for information or even buying products online daily globally, your audience or potential customer can be phenomenon. Leveraging on this advantage and when deploying the right internet marketing strategies, is like sharpening a powerful tool to fuel your business growth virtually.

Internet or online marketing includes various ways or methodologies such as Search Engine OptimizationSocial Media MarketingVideo MarketingE-mail MarketingGoogle Adwords Bid Management and Press Release Marketing etc.

What are the advantages of employing online marketing?

1) LOW COST- Compared to traditional advertising, it is a fraction of the cost. Also, a website does not require exorbitant rent or staffing- cost monthly.

2) UNIVERSAL REACH- When you market your products online, barrier of distance is resolved. Your website practically is a storefront that sells your products in any part of the world without you having to set up any local outlets, thereby widening your target market.

3) TRACKABLE ANALYTICS- You are able to measure the results of your online advertising campaign. From the data collected, you can plan for more efficient upcoming strategies or have targeted repeated sales from this pool of opt- in visitors.

4) INSTANTENOUS RESULTS- Online tools enable results to be collected and read in real time without having to wait for weeks or months for any marketing campaigns.

5) 24/7 ABILITY- Internet marketing allows you to conduct business 24/ 7 without any concern on opening hours especially when you have an e- shop. Visitors can browse through your website anytime and place orders convenient to them.

6) TARGETTED- Searches done online are looking specifically for your products and hence they are ready to purchase mentally. You can also target your reach geographically by selecting a specific region or demographic if desired.

7) BRAND ENGAGEMENT- In today crowded environment, engagement with your fans, followers or subscribers allow you to build and nurture brand loyalty and long term engagement with them.

Embarking on an effective online marketing campaign can accomplish great rewards for your brand equity and reap financial success.
Let us plan or show you how. Simply call or email us to find out more.